Proactive alerts

Proactive alerts let you ask Nova to keep an eye on things for you and reach out by email, instead of you having to log in and check. There are two kinds. A time-based alert emails you at a moment you choose, like a scheduled check-in. A metric-based alert watches one of your numbers and emails you when it meets a condition you set. Both are set up in plain language inside a Nova chat. Nova sets up the alert, then shows you a card confirming the details. Use a time-based alert when you want a nudge at a set moment, for example the morning early-bird pricing ends. Use a metric-based alert when you don’t know when something will happen but you know the number you care about. For example:

• A reserved entry group is close to using up its held-back capacity.
• The remaining inventory on an add-on drops below the point where you’d want to restock or promote it.
• Your Meta Ads return on ad spend (ROAS), the revenue you make for every dollar spent on ads, falls below a level you’re no longer happy with.

You can set up as many of each as you need, within the limits described below.

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Setting a time-based alert

Ask Nova to remind you at a specific time or after a delay, in plain language:

• “Remind me tomorrow at 9am to review my registration numbers.”
• “Check back on this in two hours.”
• “Re-run this analysis in three days and email me the result.”

If you ask Nova to look into something and then set a reminder on it, the reminder re-runs that same analysis when it fires, so the email you get contains up-to-date figures rather than the numbers from when you first asked. Nova shows a confirmation card with a Reminder set badge, the title of the reminder, and when it will fire, shown both as a relative time (“in 3 days”) and a formatted date (“Thursday, 20 Jul”). The card also shows that you’ll get an email when it’s ready. Reminders are personal to you. They are tied to your own account, not shared with anyone else on the event.

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Setting a metric-based alert

Ask Nova to watch a number and tell you when it meets a condition:

• “Email me when the reserved entries for my club group are 90% claimed.”
• “Alert me when the remaining inventory on my shuttle add-on drops below 20.”
• “Let me know when my Meta Ads ROAS falls under 3.”

Nova works out the number you mean, the comparison (“below”, “above”, “under”, “over”), and how often to check. Once it sets up the alert, it shows a confirmation card with an Alert set badge summarizing the details. The card shows:

• The condition in plain language, for example Email me when registrations per day < 50.
• The schedule — when the first check will happen (relative time plus a formatted date) and how often it repeats after that.

The card confirms what Nova saved. If anything looks wrong, ask Nova to change or cancel the alert.

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Watching a value versus watching a change

A metric-based alert can watch two different things:

• A fixed value. Nova compares the number to your threshold on every check and emails you on the first check that meets your condition. “Email me when registrations drop below 50” works this way. Nova emails you the first time a check finds the number below 50, even if it was already below 50 when you set the alert up.
• A change. Nova compares the number to what it was at the previous check and emails you when the change is large enough. “Tell me if registrations fall by more than 100 in a day” works this way.

When you ask Nova to watch a change, the first check just records a starting point. The comparison begins from the second check onward, so the earliest you could be emailed is after the second check.

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How often Nova checks

Nova checks a metric-based alert at most once a day. This means the number you’re watching has to be measured over a window of at least one day. If you ask for something faster, such as “every hour” or “in real time”, Nova will tell you it can only check once a day and ask you to widen the window. When you set the alert, you choose how often the check repeats (for example every day, or every 3 days) and Nova keeps checking on that schedule until the alert ends.

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What the email contains

You only get an email from a metric-based alert when the condition is actually met. Until then, Nova checks quietly in the background and says nothing. When the condition is met, the email:

• Has the subject line From Nova – Threshold alert: followed by the alert’s title.
• Tells you the current value and how it compares to your threshold. For a change alert, it shows the amount it moved (from the previous value to the current one).
• Includes a link back to Nova so you can explore the full picture.

If the alert was watching an analysis you asked Nova to run, Nova re-runs that analysis and includes a short summary in the email. Time-based reminders always send an email when they fire, prompting you to jump back into Nova to pick up where you left off.

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Viewing and cancelling your alerts

Ask Nova to show you what’s currently active:

• “What alerts do I have set up?”
• “List my reminders.”

To stop one, ask Nova to cancel it:

• “Cancel my alert about registrations dropping below 50.”
• “Stop the reminder you set for tomorrow morning.”

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Limits

A few limits keep alerts manageable:

• You can have up to 52 active reminders at once.
• You can have up to 10 active metric-based alerts per event organizer.
• An alert can run for at most one year. Nova won’t set up a schedule that would keep checking beyond that.

If you’re at a limit, Nova tells you and asks you to cancel an existing alert before adding a new one.

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When a metric-based alert stops on its own

What happens: Occasionally a metric-based alert stops before you cancel it, and Nova emails you to explain why. Why: There are two reasons this happens.

• The number tracks financial data your account can no longer see. If your access to financial figures is removed after you set the alert, Nova can’t keep checking it, so the alert is cancelled and Nova lets you know.
• The number can no longer be worked out. If the underlying figure can’t be calculated any more, Nova cancels the alert rather than sending you broken results, and emails you to say so.

What to do: If you still want the alert and the cause was a change in access, ask whoever manages your team’s permissions to restore your financial access, then ask Nova to set the alert up again. Otherwise, ask Nova to help you track a different number.