Referrals are only available on events where the highest ticket price is more
than 10 in the event’s currency. Events below this threshold don’t show the
referral prompt to participants.
Setting up a referral program
Go to Marketing → Referrals and click Create referral program.1
Program details
Give the program a name (internal) and optional description. If you have multiple brand themes set up on your account, pick one from the Theme dropdown — it controls how referral emails and landing pages are styled.Set the status to Active when you’re ready for participants to start earning, or leave it as Draft while you configure it.
2
Choose a reward type
Select how referrers earn their reward:
- Rolling — the referrer earns a fixed reward for every qualifying referral they make. One rule, repeated per referral.
- Milestone — the referrer earns increasing rewards as they hit referral thresholds. You can add multiple rules to build a tiered ladder (e.g. 5 referrals earns $25, 10 referrals earns $60).
3
Set reward rules
For each rule, enter the reward amount, currency, and threshold (the number of referrals needed to earn it).For milestone programs you can add more rules with Add another rule to build a payout ladder. Rolling programs use a single rule applied per referral.
4
Optionally offer a discount to referred friends
Toggle on Enable discount to give referred participants a discount when they check out. Choose either a percentage or a flat rate off their order.This is separate from the referrer’s reward — it’s an incentive for the new participant to complete their booking.
5
Set a payout date
Under Refund, pick a refund date. On this date, all earned rewards are processed in bulk and refunded directly to referrers’ original payment methods — no action needed from you on the day.We recommend setting this to a date after your event has taken place. This ensures all eligible referrals are counted and gives time for any cancelled or refunded entries to be resolved before payouts run — a referral is only valid once the referred participant’s booking is confirmed and settled.
6
Restrict to specific events (optional)
By default the program applies to all your events. Use the event picker under Availability to include only specific event occurrences.
How referrals work for participants
1
Participant completes a booking
After checkout, the booking confirmation page shows a referral block
inviting them to share their personal referral link.
2
Participant shares their link
They copy the link and share it however they like — message, social media,
email. The link is tied to their account.
3
Friend clicks the link and books
The friend lands on a referral page showing who referred them. If you’ve
configured a friend discount, it’s applied automatically at checkout.
4
Referrer earns a reward
Once the friend’s booking is confirmed, the referrer’s reward total is
updated. They receive an email notification at each milestone or rolling
interval they reach.
5
Rewards are paid out on the refund date
On the date you set, all earned rewards are refunded to referrers in bulk.
Each referrer receives a confirmation email when their funds are sent.
Emails participants receive
The platform sends three types of email to referrers automatically — you don’t need to configure them.
All emails are branded using the theme you selected for the program.
Program statuses
When referrals don’t appear
The referral block is not shown to a participant if:- The highest ticket price for the event is 10 or less in the event’s currency.
- The participant is editing an existing booking rather than making a new one.
- The booking was made with a reservation code.